Netflix had been considered relatively immune to price increases because a high percentage of its customers say they are very satisfied with the service. Just 9 percent of Netflix's customer base had canceled the service in the prior year -- a ditch level lower than other major video services including Amazon, according to research from Parks Associates.
From the article "Netflix's Distracting Buffering" by Shira Ovide.
Parks Associates Smart Home and Security Tracker shows that 42% of all US households with internet own some kind of security solution, either via a security system, or via a smart camera or video door...
Bringing another marquee sports night could be good for Apple TV+, which by some estimates lags well behind other major SVODs in terms of U.S. uptake. And in a recent column on StreamTV Insider...
This week, Jennifer Kent, Vice President of Research at Parks Associates, joined Fiber for Breakfast and shared insights into the latest trends and innovations shaping the smart home market. Parks...
Forty-three percent of U.S. households with internet access have a security product with online capabilities such as a self-monitored smart camera, video doorbell or a professionally monitored securit...
