Providing Market Intelligence for 40 Years

In The News

Netflix, Inc. (NFLX) Customer Satisfaction Lead Narrows On Amazon.com, Inc. (AMZN), Hulu

Netflix subscribers had been loyal till last year, as a recent study by Parks Associates revealed that its users were far less likely to discontinue the service, compared to those of Amazon’s Prime Instant Video and Hulu. However, Netflix has seen a relatively larger number of cancellations this year, particularly in the second quarter, on the back of the ongoing price hikes.

From the article "Netflix, Inc. (NFLX) Customer Satisfaction Lead Narrows On Amazon.com, Inc. (AMZN), Hulu" by Ken Bock.

Previously In The News

Tubi TV’s Thomas Ahn-Hicks On AVOD, The Competition, And The Future Of OTT

Tubi TV is having a pretty good 2017 so far: the latest Parks Associates study proclaimed the ad-supported service to be one of the fastest-growing apps in its space. So morale was high when I spoke t...

Parks Associates To Host Annual Connections Conference May 24-26 In San Francisco

The executive event, addressing the converging IoT industries—including smart home, connected entertainment and mobile ecosystems—will feature panel discussions and keynotes by: — Matt Eyring, chie...

Report: Consumers’ Growing Appetite For Solar, Storage And Bundled Home Energy Services

The number of broadband households that have adopted rooftop solar panels doubled to 4 percent in the period 2013 to 2015. Seven percent of U.S. broadband households said they plan to purchase solar p...

Consumers to TV Providers: Careful with My Data

One in five internet households report being “highly sensitive” to how TV content providers collect and use data about family members and their activities, according to the latest research from Parks...