Register

I agree with the Privacy Policy

In The News

Net Insight works magic with Tata

November 25, 2015

Enterprise Times

Delays on internet feeds can often mean that sports fans viewing the same game on different media often see the same content on different devices at different moments. The delays over the internet can be as long as minutes, this latest solution using the Net Insight OTT solution enables the delivery of video content to any device simultaneously so the delay does not impact the experience. For some businesses such as bars this can be important, hearing the celebrations from a rival bar occurring a few seconds, perhaps longer, before your own could easily mean a loss of business.

It is not just the impact on bars. The online betting industry has invested millions into getting the edge over the punter. They now offer a wide variety of in-game betting options that are skewed in their favour as they have information earlier. By speeding up the delivery of information through the media and taking away much of the delay it should reduce some of their edge.

Combining Tata Communications’ Media Ecosystem, including its Video Connect service, and Net Insight’s industry-first OTT solution will allow the two companies to take a part of the global OTT video market which is forecast to have revenues of $19 billion (Parks Associates 2015).

From the article "Net Insight works magic with Tata" by Steve Brooks.

Previously In The News

TV's next big experiment: 'choose your own adventure'

Viewers vote on the actions of the protagonist -- leading to one of seven endings -- using a smartphone app while the movie keeps rolling seamlessly for between 70 and 90 minutes. "This type of con...

Video advertising’s bright future and what you should be doing now

But that line is becoming more blurred. We are seeing a trend for digital channels becoming more like broadcast TV. People are consuming more long-form content online which has opened up new opportuni...

More than 10 million smart home devices will be sold in the U.S. by 2021

Most people buy smart blinds, lights and thermostats physical stores today, looking for a bit of handholding with their smart home purchase. But that could change over time as consumers expectations g...

3 Things an Apple TV Service Should Have to Succeed

With more people looking for alternatives, the market for streaming media players also continues to grow. A recent report from Parks Associates says 31 percent of U.S. broadband households own one of...

‹
1
2
...
239
240
241
242
243
244
245
...
751
752
›