Providing Market Intelligence for 40 Years

In The News

Net Insight works magic with Tata

Delays on internet feeds can often mean that sports fans viewing the same game on different media often see the same content on different devices at different moments. The delays over the internet can be as long as minutes, this latest solution using the Net Insight OTT solution enables the delivery of video content to any device simultaneously so the delay does not impact the experience. For some businesses such as bars this can be important, hearing the celebrations from a rival bar occurring a few seconds, perhaps longer, before your own could easily mean a loss of business.

It is not just the impact on bars. The online betting industry has invested millions into getting the edge over the punter. They now offer a wide variety of in-game betting options that are skewed in their favour as they have information earlier. By speeding up the delivery of information through the media and taking away much of the delay it should reduce some of their edge.

Combining Tata Communications’ Media Ecosystem, including its Video Connect service, and Net Insight’s industry-first OTT solution will allow the two companies to take a part of the global OTT video market which is forecast to have revenues of $19 billion (Parks Associates 2015).

From the article "Net Insight works magic with Tata" by Steve Brooks.

Previously In The News

AI PCs’ Unmet Promise Dragging Down Adoption

Meanwhile, the road ahead for AI PCs may still be rocky. “With ongoing component shortages expected to drive up the cost of PCs throughout 2026, I don’t see demand for AI PCs improving,” said Kristen...

Samsung Bespoke Fridge is a Pricey Way to Use Gemini AI for Food Tips

“A ‘smart’ fridge often carries a premium price tag, requires regular software updates, and may raise privacy concerns if it tracks your groceries or eating habits,” researcher Dogan Gursoy told the W...

Samsung Tizen tops smart TV OS usage in US, Parks Associates finds

Samsung’s Tizen is the most used smart TV operating system in the US, with 34% of smart TV owners saying it is the platform they use most often, according to new research from Parks Associates. Unv...

The Smart Money: 5 CES Smart Home Takeaways

The 20th annual CONNECTIONS Summit at CES, hosted by Parks Associates, featured panel discussions that examined the most impactful dynamics shaping the connected home, including AI advancements, the s...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive