Providing market intelligence for more than 35 years

In The News

Nerd Alert rocks home tech repair boat

Consumer and small business tech support is a $30 billion industry with U.S. households accounting for 40 percent of that, according to Parks Associates, a market research and consulting firm based in Dallas.

The Geek Squad offers on-site training that starts at $149 an hour, according to the Best Buy website. Data recovery services are $49.99 if you ship your computer to the company or have it done in-store.

Nerd Alert charges $40 an hour for training and troubleshooting, and the clock starts ticking when the tech enters the home. The tech keeps 70 percent and Nerd Alert gets 30 percent. They are hooked up with customers through the Nerd Alert website, nerdalert.com.

From the article "Nerd Alert rocks home tech repair boat" by John Nelander.

Previously In The News

Disney+ Could Blow Away Subscriber Forecasts

Brett Sappington, senior director of research at Parks Associates, agrees that Disney+ has the best shot at being wildly successful, and that securing fewer than 23 million Disney+ subs globally by 20...

‘Voice first world’ nears: Smart devices + artificial intelligence = end of touch

And 55 percent of families with broadband say voice control is “appealing,” thus “driving adoption and usage of voice control devices and apps.” In fact as we head into the 2018 holiday season, 43 per...

TV antennas are making a comeback in the age of digital streaming

Billy Nayden, an analyst for the research firm Parks Associates, said the TV antenna resurgence is a byproduct of consumers feeling overwhelmed by the many viewing platforms available. Some are even s...

Epix Enters the Direct-to-Consumer Streaming Fray

Though Epix is trying to take advantage of this trend as a portion of consumers self-bundle with video, the challenge will be to ensure that Epix is part of that bundle. A recent study from Parks Asso...