Providing market intelligence for more than 35 years

In The News

Nerd Alert rocks home tech repair boat

Consumer and small business tech support is a $30 billion industry with U.S. households accounting for 40 percent of that, according to Parks Associates, a market research and consulting firm based in Dallas.

The Geek Squad offers on-site training that starts at $149 an hour, according to the Best Buy website. Data recovery services are $49.99 if you ship your computer to the company or have it done in-store.

Nerd Alert charges $40 an hour for training and troubleshooting, and the clock starts ticking when the tech enters the home. The tech keeps 70 percent and Nerd Alert gets 30 percent. They are hooked up with customers through the Nerd Alert website, nerdalert.com.

From the article "Nerd Alert rocks home tech repair boat" by John Nelander.

Previously In The News

What percentage of people pay after free Netflix trial ends?

Almost one out of three people who use a free trial to try out a streaming video service end up subscribing, researcher Parks Associates said Monday. That "sizeable portion" of trial users dwarfs the...

How Roku Morphed From a Quirky Hardware Startup to a TV Streaming Powerhouse

Roku has kept its eye on simplicity ever since that first player while also making products that often are far more affordable than those of its competition. "People underappreciate how important pric...

‘Subscription Fatigue’ Not Slowing OTT Proliferation After All: Research Firm

The popular “subscription fatigue” narrative is that consumers have topped out on the number of over-the-top services they’re willing to pay for and are now in pruning mode. But Parks Associates—wh...

Why Steve Jobs' Grand Vision for a Breakthrough Apple Product Remains Unfulfilled

While the HomePod is new and the actual speaker appears to be of a much higher fidelity than its rivals, it's not a game-changer. "Apple is in a position that they haven't often been in over the pa...