Providing Market Intelligence for 40 Years

In The News

Nearly Half Of U.S. Broadband Homes Have Multiple Streaming Subscriptions – Study

The number of U.S. broadband households subscribing to two or more OTT services has more than doubled since 2014, according to a new study by streaming media tracker Parks Associates.
Nearly half — 46% — of all broadband homes have multiple OTT subscriptions, the study found, up from 33% in 2017 and 20% in 2014. At the threshold of one OTT subscription, not two or more, nearly three-quarters of all broadband homes check the box, up from 52% in 2014.

From the article "Nearly Half Of U.S. Broadband Homes Have Multiple Streaming Subscriptions – Study" by Dade Hayes.

Previously In The News

Smart household devices may be your biggest security blindspot

New research from Parks Associates shows 41 percent of U.S. homes with wifi plan to purchase a smart appliance or other wifi-connected household device in the next 12 months. The international rese...

Choose-Your-Own-Adventures Just Landed on Netflix. Yes, Netflix

Books and videogames have done this for years, but achieving good results with video has proved difficult. Beyond making the technology work, open-ended storytelling doesn't make much sense from a bus...

AT&T Deal: Merger For New Media Era Or A Bad Remake?

Pay-TV operators are seeing a "slow erosion of the core business," analyst Brett Sappington at Parks Associates said. "After years of attempts to be more than just a 'dumb pipe,' pay-TV operators h...

2 Surprising Stocks to Buy and Hold Until 2030

Americans view security as one of the top benefits of smart home technology, ahead of options such as energy/resource management, or indoor convenience/entertainment. Alarm.com aims to give consumers...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
About Us
Overview Team Contact Us
Store
View Your Cart

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive