In The News

Mobile Payments Still Confusing, Still Growing

July 06, 2016

The category certainly shows positive momentum. Last month, Parks Associates released research that found that one quarter of U.S. smartphone owners use payment apps at least once monthly and that more than 3 million retailers use Apple Pay and Android Pay. Consumers, the research found, prefer retailer-specific apps. The top three areas payment apps are used for are food and drink, clothing and event tickets.

From the article "Mobile Payments Still Confusing, Still Growing" by Carl Weinschenk.

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Apple earnings could offer clues on streaming performance

Consumers get a year of the streaming service for free with purchase of a new Apple device. Converting those users into paying customers might be tricky, said Steve Nason with Parks Associates....

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Consumer issues with accessing the NFL games are also indicative of a fragmented sports streaming landscape. Eric Sorensen, a senior contributing analyst with Parks Associates, noted in July how curre...

91% of viewers like streaming aggregation, survey says

Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other...

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About Parks Associates

Mobile Payments Still Confusing, Still Growing

Previously In The News

Eero’s New Wi-Fi Routers Are Step One In Its Plan To Become A Smart-Home Giant

Apple earnings could offer clues on streaming performance

Some NFL+ users struggle to watch games on the app

91% of viewers like streaming aggregation, survey says

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