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Managing customer access to content in a digital world

Music or film streaming providers usually operate subscription models where the consumer has access to an unlimited amount or content but this is restricted to a limited number of devices. For providers operating this type of model, password sharing is an increasing concern but often difficult to pinpoint. Research from Parks Associates found that OTT video service credential sharing will cost the industry $500 million in direct revenues worldwide in 2015.

From the article "Managing customer access to content in a digital world" by Neil Fenton.

Previously In The News

Password sharing denies streaming services $9 billion in fees

According to analysis by research firm Parks Associates, password piracy and sharing cost streaming providers like Netflix, Hulu, and Disney Plus $9.1 billion in 2019 alone. Why aren’t these companies...

The U.S. has nearly 300 OTT services to choose from

Using its OTT Video Market Tracker tool, Parks Associates has found that the number of OTT services in the United States has reached nearly 300. The firm said the total is more than double the amou...

Could streaming giants start to clamp down on password sharing?

The major concern for cyber security companies like Synamedia is how password sharing can turn into true content piracy ? stealing streaming shows and movies and reselling them for profit. If you k...

Need help with your TV and smart-home setup? At-home tech support may be the answer.

Patrice Samuels, senior analyst at Parks Associates, a market research company specializing in emerging consumer technology products and services, said demand for traditional technology support, like...

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