In The News

Managing customer access to content in a digital world

November 06, 2015

Music or film streaming providers usually operate subscription models where the consumer has access to an unlimited amount or content but this is restricted to a limited number of devices. For providers operating this type of model, password sharing is an increasing concern but often difficult to pinpoint. Research from Parks Associates found that OTT video service credential sharing will cost the industry $500 million in direct revenues worldwide in 2015.

From the article "Managing customer access to content in a digital world" by Neil Fenton.

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Subscription Fatigue Growing as Churn Rate Hits 47%; Price Considerations Most Common Reason

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Stream TV or Pay for Cable: Which Is the Better Choice?

According to a July 2022 study from Parks Associates, roughly one-quarter of American households subscribe to nine or more streaming services, while 50% of us have at least four. From the article,...

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About Parks Associates

Managing customer access to content in a digital world

Previously In The News

46% OF HOUSEHOLDS IN THE UNITED STATES HAVE FIVE OR MORE SERVICES

Shipshape Adds Two of Leading Manufacturers of Smart Sump Pumps to their Integrated Smart Home Ecosystem

Subscription Fatigue Growing as Churn Rate Hits 47%; Price Considerations Most Common Reason

Stream TV or Pay for Cable: Which Is the Better Choice?

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