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In The News

Longer Lives, Better Lives: Disruptive Technology, M2M, and Greater Longevity

An analysis by AARP’s strategic intelligence team in concert with the market research firm Parks Associates identified these seven areas as offering the best investment opportunities for breakthrough technologies, innovative products, and disruptive services. These opportunities are rooted in the fact that the overwhelming majority of older adults want to live independently at home.

The following are the prime areas of opportunity we see. We believe the potential adoption of new products and services in these areas can generate over $20 billion in revenues by 2019.

Previously In The News

Parks Associates: Headphones Likely to Experience Sales Spike Due to Coronavirus

A recent study by Parks Associates, a technology-based marketing and research company, finds that 44% of US broadband households own speakers, 37% own headphones bought separately from a phone or musi...

New RMR Opportunity: Smart Thermostat Service?

Are smart thermostats the next subsidized security business model? Yes, according to new data from Parks Associates, which reports more than 50 percent of U.S. broadband households would be willing to...

Survey Find Home Builders Embracing Whole-Home Networks as Standard Offering in MDUs

A recent survey from Parks Associates finds builders are starting to provide smart home-ready networking infrastructure in new developments as a standard offering. From the article, "Survey Find Ho...

DIY Security, Home Automation: What’s a Pro to Do?

One chief reason for the meteoric rise in DIY competition, of course, is market penetration — read: the historical lack thereof. According to the latest Parks Associates research, 75% of U.S. househol...