Providing Market Intelligence for 40 Years

In The News

Keys to Entering the Smart Home Economy

In late 2014, research by Parks Associates found that 16 percent of US broadband households owned a smart home device and one-third have experienced at least one technical problem with their devices. Among these households, 56 percent were willing to pay up to €9.09 per month for a technical support service, and 43 percent were willing to pay up to €33.19 per month.

From the article "Keys to Entering the Smart Home Economy" by Jon Carter.

Previously In The News

DIY smart home security devices twice as attractive than professional services

People are twice more likely to buy individual smart locks, doorbells and security cameras than sign up for a professional home monitoring service. That's the findings of a new report from security re...

Two out of five U.S. homes want to swap the remote for their voice

So notes a recent report from Parks Associates, which found that 43 percent of all broadband households in the U.S. that use — or plan to use — a smart TV or streaming media player want to be able to...

Parks: Netflix retains OTT top-spot in the US

“Importantly, all of these services have increased their subscriber base over the past year,” said Parks Associates. “The top five OTT services have stayed consistent, primarily through maintaining or...

Smart home devices have a big data problem, and it's growing

That trend, to start making customers pay to access data, dovetails with research found by Parks Associates earlier this year, which noted that new smart home security customers spend about $55, on av...