In The News

Jeffrey Katzenberg’s Quibi Is Ready to Launch, but Will Viewers Bite?

April 02, 2020

There’s no doubt people will check out Quibi, particularly with stay-at-home directives set to run through the end of April. “America right now is a captive audience starved for something to do,” says Parks Associates analyst Steve Nason.

From the article "Jeffrey Katzenberg’s Quibi Is Ready to Launch, but Will Viewers Bite?" by Todd Spangler.

Previously In The News

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“They are trying to walk a tightrope,” said Steve Nason, director of research for Parks Associates, a consulting company that tracks consumer technology services. “They don’t want to sabotage the trad...

Nearly 3 million subscribers ditched DirecTV last year. Will AT&T do the same?

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Google developing next-gen Chromecast streamer

Turning the new Chromecast into a fully fledged Android TV device could also be an important retail addition as Google attempts to cut into the streaming platform lead of Roku (36.9 million active acc...

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About Parks Associates

Jeffrey Katzenberg’s Quibi Is Ready to Launch, but Will Viewers Bite?

Previously In The News

In a crowded market, smaller streaming services must stand out — or perish

Streamer Acorn TV is an Anglophile favorite, but can it help AMC compete with Netflix?

Nearly 3 million subscribers ditched DirecTV last year. Will AT&T do the same?

Google developing next-gen Chromecast streamer

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