Providing market intelligence for more than 35 years

In The News

Jason Kilar’s Vessel Hoping To Make Waves In Online Video

The biggest question for Vessel, though, is how many of the people who like to watch short videos are the kind of people who will pay $3 a month for early access.

Vessel won’t benefit from one of YouTube’s greatest strengths, the incredibly viral spread of popular videos, says the director of research at Parks Associates, which surveys online viewers regularly. “While a video can go viral on YouTube and can be watched by anyone, Vessel’s pay wall will likely prevent a video from being watched by anyone that is not a subscriber,” he said, according to the report.

Vessel is backed by more than $75 million from the venture capital firms Benchmark, Greylock Partners and Bezos Expeditions, the investment instrument of Jeff Bezos, the founder of Amazon.

From the article "Jason Kilar’s Vessel Hoping To Make Waves In Online Video" by Eli Horn.

Previously In The News

Home Surveillance Comes Of Age

Dealers have a tremendous opportunity to benefit from smart home technology as consumers have started to take an interest in it — with more than half of the population excited about the technology, ac...

How Can MVPDs ‘Recapture’ Their Primary Provider Position?

OTT video “has reshaped a successful industry,” North Texas-based research firm Parks Associates notes. With that mindset, Parks released a White Paper that analyzes a key focal point for the pay-T...

Comcast Rolls Out Its Own Connected-Home Products

Even among U.S. households with broadband service, newly released market research from Parks Associates found that less than 30 percent of respondents were familiar with where to buy smart-home produc...

Password Sharing Not the Biggest Problem for SVOD Services, Study Says

For movie and TV studios, the big bugaboo is people illegally copying or downloading their IP. For SVOD services, it’s another form of piracy – password sharing, which cost companies $500 million worl...