Providing market intelligence for more than 35 years

In The News

Jason Kilar’s Vessel Hoping To Make Waves In Online Video

The biggest question for Vessel, though, is how many of the people who like to watch short videos are the kind of people who will pay $3 a month for early access.

Vessel won’t benefit from one of YouTube’s greatest strengths, the incredibly viral spread of popular videos, says the director of research at Parks Associates, which surveys online viewers regularly. “While a video can go viral on YouTube and can be watched by anyone, Vessel’s pay wall will likely prevent a video from being watched by anyone that is not a subscriber,” he said, according to the report.

Vessel is backed by more than $75 million from the venture capital firms Benchmark, Greylock Partners and Bezos Expeditions, the investment instrument of Jeff Bezos, the founder of Amazon.

From the article "Jason Kilar’s Vessel Hoping To Make Waves In Online Video" by Eli Horn.

Previously In The News

Amazon Takes On Netflix With $8.99 Monthly Video Streaming Service

Netflix is by far the biggest online streaming video service. Last week, researcher Parks Associates estimated that about half of all U.S. households with a broadband Internet connection subscribed to...

Amazon Opens Prime Video To Monthly Memberships In A Challenge To Netflix

Surveys by consulting firm Parks Associates found that many people who signed up for Prime Video's free 30-day trial were not converting to subscribers. About 34% of people surveyed by Parks Associ...

Netflix Gets Small Wall Street Boost After Q3 Earnings Surpass Expectations

“Consumers don’t necessarily see a need to decide between Netflix and the new, high profile services, particularly since many of the new services are priced under $8 per month,” Parks Associates analy...

Euro SVOD Lags The US

New research from Parks Associates shows that in the UK, 55% of broadband homes watch OTT video. In France, the total is 51%. The levels of OTT usage lag that of the US, where 70% of broadband home...