Register

I agree with the Privacy Policy

In The News

It’s Playball for MLB and Facebook

March 08, 2018

A Bloomberg story on the agreement said that insiders put the price for the package at between $30 million and $35 million. It said that Facebook is broadening its sports lineup. Last year, it agreed with Fox Sports to stream the UEFA Champions League and with Univision to broadcast Mexican soccer. It carried 20 non-exclusive MLB games and 47 small conferences college basketball games.

MLB, through its MLB.TV affiliate is no stranger to streaming. Last year, Parks Associates said that MLB.TV had the fourth largest market share of subscription OTT services. It is the top sports-oriented service and is surpassed only by Netflix, Amazon Video (Amazon Prime) and Hulu.

From the article "It’s Playball for MLB and Facebook" by Carl Weinschenk.

Previously In The News

Alphabet Inc Takes One More Step Toward Becoming a TV Powerhouse

The irony is that YouTube TV may well get the growth it’s seeking sooner than anybody expects. Late last year a Parks Associates survey determined that the nascent YouTube Red was consumers’ seventh-f...

No, Apple's licensing of iTunes & AirPlay 2 isn't a 'strategy reversal' in any way

That claim cited research by Parks Associates, which actually showed that Apple TV's share by installed base was not drying up and blowing away as Mims portrayed, but was actually better than Google's...

As Fire TV passes 30M users, Amazon execs eye more voice integrations and global expansion

More and more people are watching TV and movies with over-the-top devices. Streaming device ownership spiked from six percent of U.S. broadband households in 2010 to almost 40 percent last year, accor...

No more family freeloaders: Netflix to charge extra for sharing accounts

The trial is part of the streamer’s ongoing campaign to ensure revenue is not lost as the streaming space has grown increasingly competitive. According to an analysis by research firm Parks Associates...

‹
1
2
...
411
412
413
414
415
416
417
...
733
734
›