Providing market intelligence for more than 35 years

In The News

It’s Playball for MLB and Facebook

A Bloomberg story on the agreement said that insiders put the price for the package at between $30 million and $35 million. It said that Facebook is broadening its sports lineup. Last year, it agreed with Fox Sports to stream the UEFA Champions League and with Univision to broadcast Mexican soccer. It carried 20 non-exclusive MLB games and 47 small conferences college basketball games.

MLB, through its MLB.TV affiliate is no stranger to streaming. Last year, Parks Associates said that MLB.TV had the fourth largest market share of subscription OTT services. It is the top sports-oriented service and is surpassed only by Netflix, Amazon Video (Amazon Prime) and Hulu.

From the article "It’s Playball for MLB and Facebook" by Carl Weinschenk.

Previously In The News

Parks: Top 10 Connected Entertainment Disruptors

Parks Associates has hosted the final day of the company’s 20th annual CONNECTIONS conference in San Francisco with panel discussions moderated by the firm’s analysts and featuring executives from com...

The Idiocy of Things Requires an “Information Habeas Corpus”!

The public is awakening to the new Orwellian threat of big data while acknowledging all its potential benefits. We do not need many of the products promoted for profit in the Internet of Things. New s...

Top 10 Streaming Services Ranked

Sling TV is on its way up and Sony PS Vue is still outside of the top 10 OTT services. Parks Associates released its 2016 top 10 service providers list showing a stable top 5 with indications that all...

TTA’s Week: Digital Health Funding, Execs’ Wish List, ActivePreventive Responds…And Theranos

We compare two major analyses of 2016 digital health funding, note a tender opportunity and an award in UK, and two more chapters of the Theranos Story. The ActiveProtective CEO responds to Reader and...