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Is DirecTV Now Still a Good Deal for Consumers?

That means no “Storage Wars, no “The Walking Dead,” no “Property Brothers,” and no “The Daily Show.”

It's not unusual for services to reconfigure their plans after they launch, says Brett Sappington, senior director of research at Parks Associates. "Rival [streaming] service Sling TV has had several iterations of its service, including a recent price change to make Sling Blue and Sling Orange the same $25 per month price."

From the article "Is DirecTV Now Still a Good Deal for Consumers?" by James K. Willcox.

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OTT Video Churn Steady at 19%: Study

Parks Associates attributes a chunk of that OTT churn to consumer experimentation. “These are not free trials but instances where consumers are spending real money to try out new OTT services. One-...

What Apple Can Learn From Its TV Failures

A new report from market-research firm Parks Associates places Apple fourth in terms of market share for streaming media players like the Apple TV, a sign that consumer infatuation with Apple products...

Netflix Leads the Top-10 Subscription OTT Video Services

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