Providing Market Intelligence for 40 Years

In The News

Iowa Workers Plan Rally At GOP Debate Site

It is possible that Trump's absence from the latest Fox News debate could not deter viewers who have a broader interest in the election, predicts Glenn Hower, a research analyst at Parks Associates market research firm.

"He's not a "war hero, '" Trump responded." 

Post-debate coverage: The Kelly File with Megyn Kelly will air immediately following the debate. Sanders is the only candidate tested in the poll for whom a plurality - 50 percent-says they feel comfortable with as president.

From the article "Iowa Workers Plan Rally At GOP Debate Site" by Virginia Carter.

Previously In The News

Sling TV: How Many Subscribers Does It Have?

Parks Associates thinks so. The research group this week issued a study showing that Sling has surpassed the one million subscriber mark, becoming the nation's sixth leading subscription streaming ser...

Do YOU give your Netflix password to friends? AI that can track down users who illegally share accounts is unveiled

Synamedia’s new AI isn’t just for small-time fee avoiders. Additional research from Parks Associates found that by 2021, credentials sharing will account for $9.9 billion of losses in pay-TV revenu...

A ‘move-in-ready' house now means smart home devices are inside

For a home or apartments to be move-in-ready today, smart devices of all kinds need to be part of the space for 25 percent of U.S. broadband customers, according to new research from Parks Associates....

OTT Churn Edges Up In US

About 20% of US broadband homes had cancelled at least one OTT service in the last 12 months at the end of 2015, according to data from Parks Associates. Netflix has the lowest churn among US OTT s...