Roku remained the top-selling streaming media player in 2015, accounting for 30% of the units purchased, according to new data from Parks Associates released in tandem with this week’s INTX confab in Boston.
Amazon, maker of the Fire TV box and Fire TV Stick, represented 22% of sales in 2015 (up from 16% in the prior year) as it rose to the number two slot, putting it in a virtual tie with Google, which makes the popular $35 Chromecast streaming adapter.
From the article "INTX 2016: Roku Still Top Streaming Media Player in U.S." by Jeff Baumgartner.
Mobile payment apps have gotten off to a slow start and there have been conflicting analyses of their market potential. For instance, customer use of digital wallets stalled in the past year because t...
Research published by analyst firm Parks Associates last month revealed that two thirds of U.S. consumers who are likely to switch carriers in the next year felt access to Wi-Fi as part of their mobil...
A new report from Parks Associates says that 32% of people who own smart tags say they use the device to track another person’s location without that person even knowing they’re being tracked. “The...
New research by streaming tracker Parks Associates predicts the amount of revenue lost to piracy and password sharing will increase 38% to $12.5 billion over the next five years. While it is seldom...
