Providing Market Intelligence for 40 Years

In The News

Internet TV Subscribers Growing But Average Household Spends Just $7.95 A Month

Parks breaks the numbers down like this: 63 percent of U.S. broadband households subscribe to an “over-the-top” video service like Netflix.

Of those, nearly half subscribe to two or more services. Parks puts the number at 31 percent of broadband households paying for multiple services. The two most popular services are Netflix and Amazon Video, and 12 percent of broadband users subscribe to both, according to Parks.

From the article "Internet TV Subscribers Growing But Average Household Spends Just $7.95 A Month" by Tamara Chuang.

Previously In The News

Netflix, Amazon, Hulu Leading In OTT Subscriptions, Finds Parks

The researchers at Parks Associates have come up with a tally of the most popular over-the-top (OTT) video services as ranked by the number of subscribers. While the numbers are estimates from the fir...

Hulu CEO Believes Live TV Will Help Platform Stand Out From Streaming Crowd

If everything goes according to plan, the package will include major sports and news networks, as well as broadcast and general entertainment cable networks. Local broadcast affiliates are also likely...

OTT Services Make Pay TV Look Like a Poor Value, Parks Finds

When consumers can get a streaming video service with live channels and an on-demand library for $15 per month, their $80 per month cable or satellite service starts to look like a poor value. That's...

The State of Live Video 2017

To get an idea where live video will go in 2017, we spoke to two experts: Mark Peters, a partner with IBB Consulting Group, and Brett Sappington, senior director of research for Parks Associates. C...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive