Providing market intelligence for more than 35 years

In The News

Internet TV report ranks The Blaze as more popular than Sling TV

In a new report ranking the nation’s top over-the-top (i.e.: Internet-based) streaming video services, Douglas County’s Sling TV makes it to the No. 10 spot.
But just a bit more popular is The Blaze TV, the online channel of conservative radio and TV host Glenn Beck. It is ranked No. 9. (see the top 10 chart below) in a report by Parks Associates, a market research firm.

That shouldn’t be terribly surprising, said Brett Sappington, Parks’ director of research. Sling has been available only since February, while The Blaze TV launched in 2011. Beck launched the streaming service the same year he left Fox News Channel with a good fan following. Blaze charges $9.95 a month.

From the article "Internet TV report ranks The Blaze as more popular than Sling TV" by Tamara Chuang.

Previously In The News

Smart Homes Are Cool, But Are They Safe?

Parks Associates found that there was little difference when it came to concerns about someone controlling smart products uninvited versus accessing the historical data products generate. In both case...

Connected CE purchases show steady decline since 2008

“Today, consumers are satisfied with many of their existing products, provided they are working well,” said Tricia Parks, President, CEO, and Founder, Parks Associates. “Many product categories are fo...

User experience key focus for smart TVs and SMPs

A Parks Associates report finds that makers of smart TVs and streaming media players (SMPs) are shifting strategies to focus on the user experience (UX) as device sales start to flatten out. Accord...

Google continues to ignore the Chromecast, the best product it ever made

The numbers also suggest customers, at least in the United States, have begun to pick Roku and Amazon over Google. A study by Parks Associates found that the Chromecast now makes up only 11% of the me...