Providing market intelligence for more than 35 years

In The News

Internet TV report ranks The Blaze as more popular than Sling TV

In a new report ranking the nation’s top over-the-top (i.e.: Internet-based) streaming video services, Douglas County’s Sling TV makes it to the No. 10 spot.
But just a bit more popular is The Blaze TV, the online channel of conservative radio and TV host Glenn Beck. It is ranked No. 9. (see the top 10 chart below) in a report by Parks Associates, a market research firm.

That shouldn’t be terribly surprising, said Brett Sappington, Parks’ director of research. Sling has been available only since February, while The Blaze TV launched in 2011. Beck launched the streaming service the same year he left Fox News Channel with a good fan following. Blaze charges $9.95 a month.

From the article "Internet TV report ranks The Blaze as more popular than Sling TV" by Tamara Chuang.

Previously In The News

TV's next big experiment: 'choose your own adventure'

Viewers vote on the actions of the protagonist -- leading to one of seven endings -- using a smartphone app while the movie keeps rolling seamlessly for between 70 and 90 minutes. "This type of con...

Smart home devices have a big data problem, and it's growing

That trend, to start making customers pay to access data, dovetails with research found by Parks Associates earlier this year, which noted that new smart home security customers spend about $55, on av...

Things To Come This Year

Parks Associates released a white paper in December, “Top 10 Consumer IoT Trends in 2017,” which notes that U.S. broadband households have an average of more than eight connected computing, entertainm...

mHealth Looks to Solve the Diabetes Care Management Conundrum

Earlier this year, a report from digital health analyst Parks Associates found that 27 percent of people with a chronic condition want a mobile health device that tracks their health, but a significan...