Providing Market Intelligence for 40 Years

In The News

Intel's Project Alloy Tosses Reality Into a Blender

Attracting developers to an Alloy ecosystem is important to Intel, said Barbara Kraus, director of research at Parks Associates.

"It will broaden the content available to the platform. Intel doesn't have its own content as Sony does," she told TechNewsWorld.

From the article "Intel's Project Alloy Tosses Reality Into a Blender" by John P. Mello Jr.

Previously In The News

Euro SVOD Lags The US

New research from Parks Associates shows that in the UK, 55% of broadband homes watch OTT video. In France, the total is 51%. The levels of OTT usage lag that of the US, where 70% of broadband home...

SVODs Are Hot, But Subscribers Are Still Fickle

A new study from Dallas-based research firm Parks Associates has found that 20% of US broadband households (approximately 90 million homes) cancelled at least one OTT or SVOD subscription in 2015....

Viacom To Target Ads On Roku Streaming Boxes

“With this partnership, we can deliver more relevant messages to Roku consumers for products and services that interest them,”said Kern Schireson, Viacom’s executive vice president of data strategy an...

Privacy Is IoT’s Highest Hurdle

Nearly 20% of U.S. broadband households own a smart home device, or a household object that connects to the Internet, and nearly 45% of U.S. broadband households plan to buy a smart home device in the...