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Intel, New Balance Team Up For Smartwatch

The market for fitness trackers seems saturated; Fitbit announced plans this week to lay off off 6 percent of its workforce. But Harry Wang, senior director of Research at Parks Associates, said newcomers like the RunIQ could still succeed.

From the article "Intel, New Balance Team Up For Smartwatch" by Benny Evangelista.

Previously In The News

TV antenna use surges amid coronavirus outbreak

That’s according to Parks Associates, which said that 25% of U.S. broadband households use an antenna to watch local broadcast TV channels, up from 15% in 2018. The firm said those figures could incre...

The streaming wars are flooding us with TV

Password sharing cost streaming companies about $9.1 billion last year, according to data from the research firm Parks Associates. From the article "The streaming wars are flooding us with TV".

Comcast is totally okay with you not having an Xfinity set-top box

“Pay-TV providers want to retain subscribers, so they want to make sure that you stay inside their ecosystem,” says Brett Sappington, a media analyst at Parks Associates. “If you don’t have a reason t...

To Invade Homes, Tech Is Trying to Get in Your Kitchen

Yet the so-called smart kitchen remains a tough sell. With the kitchen often a hub for families and friends, habits there can be hard to change. And many people see the kitchen and mealtimes as a have...