Providing Market Intelligence for 40 Years

In The News

Instant View-Federal Judge OKs AT&T Takeover of Time Warner

BRETT SAPPINGTON, DIGITAL ENTERTAINMENT RESEARCH DIRECTOR, PARKS ASSOCIATES, DALLAS:

"If you're AT&T, who do you want to include in your own skinny bundle? The channels you own. This means if you're a small content network, you have less negotiating power, because the bundler owns its own content."

Sappington added that without conditions, AT&T doesn't have to guarantee anything other than its promise that it will play nice with other distributors and content providers.

From the article "Instant View-Federal Judge OKs AT&T Takeover of Time Warner."

Previously In The News

To Invade Homes, Tech Is Trying to Get in Your Kitchen

Yet the so-called smart kitchen remains a tough sell. With the kitchen often a hub for families and friends, habits there can be hard to change. And many people see the kitchen and mealtimes as a have...

Industry Voices—A new generation of data and its impact on traditional players

Among US broadband households, Parks Associates finds that 72% subscribe to at least one over-the-top (OTT) video service, while 46% subscribe to two or more OTT services. Further, 25% subscribe tothr...

Sling TV has a secret weapon to win over cord-cutters–the humble TV antenna

Mitch Weinraub, AirTV’s director of product development, says a majority of Sling TV’s 2.2 million subscribers already use an antenna somewhere in their homes, and a recent Parks Associates study foun...

Fox Sports app lands on Vizio smart TVs, adds Fox Weather FAST channel

As Parks Associates’ Eric Sorensen pointed out in a recent column for Fierce Video, consumers are moving to the smart TV as their device of choice for streaming video entertainment, with the firm...