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In Europe, less than 10% familiar with smart products

Less than 10% of Western European broadband households are familiar with smart products, according to Parks Associates.

New Parks Associates research shows low consumer familiarity with smart home technologies in key European markets, while one-third of broadband households have strong concerns about the security of smart home products.

From the article "In Europe, less than 10% familiar with smart products" by BroadbandTVNews.com.

Previously In The News

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People who use their smartphones to watch more than six hours of video per week are more likely to cut the cord during the next year than those who watch 2.5 hours, according to Parks Associates. The...

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The study was carried out by research specialists Parks Associates, which highlighted how with more of us using IoT devices and everyone having multiple online accounts, there are potentially rich pic...

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