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Hulu Mounts Push To Draw And Keep Subscribers: Executive

August 03, 2016

Luring and keeping customers is becoming harder as the online streaming market gets more crowded and subscribers, freed from cable television's contract model, can cancel service with a click of the mouse.

The company, which plans to roll out the new live TV bundle of broadcast and cable network channels early next year, has one of the industry's highest customer defection rates at 50%, according to research firm Parks Associates.

From the article "Hulu Mounts Push To Draw And Keep Subscribers: Executive" by www.thestar.com.my

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About Parks Associates

Hulu Mounts Push To Draw And Keep Subscribers: Executive

Previously In The News

Best 4K Streaming Media Devices of 2023

Wall Street Wants Streamers to Make More Money – but Consumers Want to Pay Less | Chart

It's not me, it's Netflix: With password sharing on the block, how to boot your friends

Piracy Could Result in $113 Billion Loss for Streaming Services by 2027

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