Providing Market Intelligence for 40 Years

In The News

How to Ease Consumer Health Data Privacy, Security Concerns

With an increase in mHealth options, and more healthcare organizations implementing BYOD policies, it is not surprising that health data privacy and security concerns exist. However, a recent survey found that nearly one-quarter of consumers are concerned that their health information may become compromised through connected devices.

A new Parks Associates survey found that 23 percent of US broadband households have health data privacy and security concerns when it comes to connected devices. Moreover, 23 percent of survey respondents said that they have similar concerns with fitness tracking devices.

Parks Associates Director of Health and Mobile Product Harry Wang explained in an interview with HealthITSecurity.com that the survey has important takeaways for healthcare providers. There is significant consumer demand for stronger privacy and security measures when it comes to connected health devices, Wang said, and organizations need to ensure that they are doing better in those areas.

From the article "How to Ease Consumer Health Data Privacy, Security Concerns" by Elizabeth Snell.

Previously In The News

See Rovi at CONNECTIONS

At Rovi, we believe entertainment discovery should be simple, seamless and personal. We help consumers find content quickly by allowing them to browse, search and even speak to devices, generating rec...

There Are Over 200 Streaming Services in The United States

Apparently, there is a streaming service for almost everything according to a new study from Parks Associates. Want to watch Japanese Anime well there is a streaming service for that. Want a service t...

Amazon & Roku Control Almost 70% of The US Streaming Player Market

We have known for some time now that Roku and Amazon have dominated the United States streaming market. Now according to Parks Associates Roku and Amazon now control almost 70% of the market. This lea...

PayPal Leads The Way In US Mobile Payments, But Retailers Not Happy

Mobile payments are still an up-and-coming new capability for consumers; while mobile banking has clearly led the way, there’s still a lot of interest in mobile payments at least in some fields. Wh...