Providing Market Intelligence for 40 Years

In The News

How Smart Home AI Devices Are Redefining Daily Life [The Future of Living]

A 2025 Parks Associates study found that nearly two-thirds of US internet households now own at least one smart device.

How do smart home AI devices make daily life easier? They handle your daily chores automatically, and with the average US internet household now juggling 17 connected devices according to a 2024 Parks Associates study, having an AI assistant like Amazon Alexa to control them all is a huge time saver. 

From the article, "How Smart Home AI Devices Are Redefining Daily Life [The Future of Living]" by Debojyoty Chowdhury

Previously In The News

Esports Invasion: Overwatch League Finds Distribution on Disney XD, ESPN

It’s further evidence of the gap between esports and the mainstream coming to a close. The demand for esports content is only rising, with 10% of US broadband households watching it, according to rece...

Parks Associates: Nearly a Third of Netflix Subscribers Opt for Premium Tier

Parks Associates Senior Director of Research Brett Sappington pointed out that the services premium tier offers up to four concurrent streams and access to Ultra HD viewing, while the basic option onl...

Netflix Tops OTT Services, Amazon Prime and Hulu Follow

Amazon Prime and Hulu follow, based on an estimated number of subs from Parks Associates. HBO Now and Starz round out the top 5. MLB.TV took sixth followed by Showtime and CBS All Access. Parks Associ...

Planning for the Smart Home Explosion

When it comes to smart home technology, it’s no longer a question whether customers will get on board. It’s just a matter of time. Over 50% of broadband households intend to purchase a smart home devi...