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How OTT Will Innovate In 2018

January 22, 2018

With many media and content companies jumping on the streaming TV bandwagon, the marketplace is becoming increasingly fragmented, and it’s creating even more competition for high-quality content to keep viewers hooked: Already there are over 200 OTT services in the U.S. market, according to Parks Associates.

From the article "How OTT Will Innovate In 2018" by Jim Wilson.

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Parks Associates, a Dallas-area research outfit, is tracking more than 200 OTT services and there are plenty more beyond those, points out analyst Hunter Sappington. “With so many services it is hard...

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The scrappy independent streaming-platform developer has been able to beat Goliaths in the tech biz. Roku had 37% share of all streaming devices owned by U.S. broadband households in the first quarter...

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About Parks Associates

How OTT Will Innovate In 2018

Previously In The News

Parks Associates: 29% of Consumers Get Most of their News from Social Media Platforms like Facebook and Twitter

Streaming Wars Accelerate: What’s Working and Why

Roku Shares Soar in Streaming-Device Maker’s IPO Debut

Roku Stock Retreats After Device Maker’s Roaring IPO

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