Providing market intelligence for more than 35 years

In The News

How Many Watches Did Apple Sell Last Quarter?

The extent of Apple TV's growth, however, does. While Apple CEO Tim Cook won't give us exact sales figures for "Other Products," he did call out the Apple TV and Watch as both having set sales records over the holidays, and there's no reason I can see that Watch would keep its popularity while TV suddenly plunged going into 2016. And more recent reports have made clear that for Apple TV, strong growth is simply too strong to leave Watch's growth intact.

Specifically, Parks Associates found that Apple TV sales doubled in 2015 compared to 2014. Of course, we are interested in the '15-'16 ratio. But Apple's growth is presumably down to the launch of the new Apple TV, which didn't launch until the last quarter of 2015. So, last quarter was the first January-March quarter where Apple had a 4th-gen TV compared to a 3rd-gen TV in 2015. So presumably the effect was the same in this quarter.

From the article "How Many Watches Did Apple Sell Last Quarter?" by Max Greve.

Previously In The News

What do people who don’t have smart home products want from them? Savings

Smart home devices are basically everywhere now, but some people are still holding out on inviting internet-connected appliances into their home. So what would finally get them to adopt the Internet o...

Connected CE purchases show steady decline since 2008

“Today, consumers are satisfied with many of their existing products, provided they are working well,” said Tricia Parks, President, CEO, and Founder, Parks Associates. “Many product categories are fo...

One in 10 smart home device owners report unresolved technical problems

Smart home devices are supposed to make our lives easier, but if they suddenly stop working without warning, they can end up doing just the opposite. According to new research, more than one in 10 peo...

User experience key focus for smart TVs and SMPs

A Parks Associates report finds that makers of smart TVs and streaming media players (SMPs) are shifting strategies to focus on the user experience (UX) as device sales start to flatten out. Accord...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive