Providing market intelligence for more than 35 years

In The News

How IoT Technology Is Transforming Africa

According to research by Parks Associates, as much as 70% of security dealers currently install or plan to install some type of interactive smart home devices or systems.

This technology also assists to efficiently manage security operations that rely on guards, by monitoring where the guards are and the status of their patrol.

Recently, Trinity finished a large scale project for the Johannesburg City Parks installing a guard monitoring system installation and running training on the the TrinitySMART system.

From the article "How IoT Technology Is Transforming Africa" by Vicky Sidler.

Previously In The News

Apple’s TV service faces its biggest test yet as free trials run out

Apple reducing its reliance on free trials for Apple TV+ is a “critical point” for the service, said Parks Associates research director Steve Nason, who follows the streaming industry. “For newer o...

What Hulu needs to beat Netflix

Loyalty is the name of the game for places like Netflix and Hulu going forward, Callahan says. “It’s much easier to keep a customer than acquire a new one,” he explains. High turnover has been one...

Amazon's New Netflix Competitor Is A Bad Deal For Most People

The benefit is that you can cancel any time you want, and are only committed on a month-to-month basis. This might serve as a good move for Amazon, allowing people to dip their toes into the Prime wat...

Netflix's Subscribers Are Much More Loyal Than Hulu And Amazon Prime's

Netflix has by far the most loyal subscribers of its competitors, according to new research by Parks Associates. Analysts found that Netflix subscribers were much less likely to cancel than those o...