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In The News

How Hulu Is Ramping Up To Win And Keep Subscribers

Luring and keeping customers is becoming harder as the online streaming market gets more crowded and subscribers, freed from cable television’s contract model, can cancel service with a click of the mouse.

The company, which plans to roll out the new live TV bundle of broadcast and cable network channels early next year, has one of the industry’s highest customer defection rates at 50%, according to research firm Parks Associates.

From the article "How Hulu Is Ramping Up To Win And Keep Subscribers" by Reuters.

Previously In The News

Hulu An Even Bigger Chess Piece For Disney And Comcast After Sky Deal – Analysis

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A new report from Parks Associates says that 32% of people who own smart tags say they use the device to track another person’s location without that person even knowing they’re being tracked. “The...

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