Providing Market Intelligence for 40 Years

In The News

How Does Sony's PlayStation 4 Stack Up Against the New Apple TV?

Sony's PlayStation 4 is first and foremost a device for playing video games, yet it offers many multimedia features. Its disc drive can work as a Blu-Ray player. It supports most of the popular Internet streaming services as well. As a smart TV solution, the PlayStation 4 is overkill, but with the new remote, it's perfectly capable of offering a cohesive living room experience.

Sony's video game consoles played a key role in establishing the market for streaming video, and remain important to its success. As recently as the first-quarter of 2014, Parks Associates found that in the U.S., video game consoles were the most commonly used devices for streaming Internet video, beating out dedicated set-top boxes by a margin of more than 3-to-1.

From the article "How Does Sony's PlayStation 4 Stack Up Against the New Apple TV?" by Sam Mattera.

Previously In The News

Longer Lives, Better Lives: Disruptive Technology, M2M, and Greater Longevity

An analysis by AARP’s strategic intelligence team in concert with the market research firm Parks Associates identified these seven areas as offering the best investment opportunities for breakthrough...

With technology mature, smart TVs help viewers discover new content

They say TV has changed and people no longer want to watch stuff together in the living room. That’s not always true. You can discover new content together and still share a screen, while catching up...

BizTechReports latest analyst roundup features analyst perspective on 4k TV, smart watches, and IoT

Parks Associates: Smart Watch Purchases to Ramp Up Over Next 12 Months, Parks Associates Forecasts —- New research from Parks Associates indicates smart watch adoption has nearly doubled, from 4 perce...

TV Producers Might Delay Shows For Streaming Services

The changes are especially noticeable at Hulu, which is owned by parents of the very television networks — Fox, ABC and NBC — threatened by changes in the way we watch TV. Hulu has set itself apart by...