Providing market intelligence for more than 35 years

In The News

How Apple’s Purchase Of Startup Reveals Health Data Strategy

Harry Wang, senior research director for Parks Associates says that Apple is “known to be searching for the next $100 billion opportunity, and the gigantic healthcare industry is ripe for technology disruption.” He says that “Gliimpse’s technology may represent a missing piece in this ecosystem approach for Apple” in attempting to “turn health data into meaningful knowledge for both doctors and patients, who themselves may hold the key to revolutionizing care delivery.”

From the article "How Apple’s Purchase Of Startup Reveals Health Data Strategy" by Greg Slabodkin.

Previously In The News

There Are Over 200 Streaming Services in The United States

Apparently, there is a streaming service for almost everything according to a new study from Parks Associates. Want to watch Japanese Anime well there is a streaming service for that. Want a service t...

Tubi TV’s Thomas Ahn-Hicks On AVOD, The Competition, And The Future Of OTT

Tubi TV is having a pretty good 2017 so far: the latest Parks Associates study proclaimed the ad-supported service to be one of the fastest-growing apps in its space. So morale was high when I spoke t...

Here's Why Facebook Might Need To Work Faster To Stop The Flow Of Fake News

As Facebook CEO Mark Zuckerberg publishes his manifesto outlining the company's ongoing commitment to filter out false news and hoaxes without undermining free speech, the findings from a new study by...

19% of US Broadband Homes Cancelled an OTT Video Service in the Past 12 Months

Parks Associates announced that the churn rate for OTT video services is 19% of US broadband households, indicating roughly one in five households have cancelled an OTT service in the past 12 months....