Providing market intelligence for more than 35 years

In The News

Homes Now Have 10+ Connected Devices: Parks Associates

"Interoperability continues to be a leading challenge for the smart home industry," said Chris O'Dell, Parks research associate. "Nearly 75 percent of consumers who intend to purchase a smart home device in the next year report that the ability for that device to work well with other devices is an important factor in their purchase decision. This challenge intensifies when consumers purchase stand-alone devices at different times, from different brands, rather than purchasing smart home systems."

From the article "Homes Now Have 10+ Connected Devices: Parks Associates."

Previously In The News

On-Demand Tech Support Companies HelloTech, Geekatoo Announce Merger

Geekatoo executive chairman Christian Shelton saw demand for tech services rising as more people add internet-connected devices - such as the smart thermostat Nest or Wi-Fi camera Dropcam - to their h...

Is There Still Time For 2016 To Be The Year Of The Smart Home? Maybe

When it comes to predicting when the smart home will become a mainstream phenomenon, we’ve repeatedly missed the mark. Some of us have enjoyed the benefits—and dealt with the few headaches—of living i...

Ad Blocking Cost Industry USD 41 Bln In 2015

US broadband households watch an average of 3.8 hours of internet video on TV screens each week, accounting for 20 percent of all video viewed on this device, according to research by Parks Associates...

It looks a lot like Amazon wants to hide Alexa inside your web router

“It’s no surprise that the tech giants like Google, Amazon and Samsung have moved into this product category,” says Brad Russell, research director at consulting company Parks Associates. “Home networ...