Providing Market Intelligence for 40 Years

In The News

HealthTap Launches Virtual Care Certification Program For Doctors

Virtual care is on the rise – more than 200 million people used virtual care services in 2015, and it is estimated that more than 50 percent of doctor visits could be converted to virtual appointments. Despite exponential growth in Virtual Care delivery, most medical schools, hospitals, clinics, and private practices still lack up-to-date training and certification programs on the best methods for delivering care remotely.

Parks Associates predict that video consultations will be increasing by 118.5% per year through 2018. Constituting far more than just “telemedicine” or providing care remotely over video or the telephone, Virtual Care is an entirely new and comprehensive way to practice medicine.  

From the article "HealthTap Launches Virtual Care Certification Program For Doctors" by Jasmine Pennic.

Previously In The News

TV antenna use surges amid coronavirus outbreak

That’s according to Parks Associates, which said that 25% of U.S. broadband households use an antenna to watch local broadcast TV channels, up from 15% in 2018. The firm said those figures could incre...

91% of viewers like streaming aggregation, survey says

Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other...

Apple earnings could offer clues on streaming performance

Consumers get a year of the streaming service for free with purchase of a new Apple device. Converting those users into paying customers might be tricky, said Steve Nason with Parks Associates....

The streaming wars are flooding us with TV

Password sharing cost streaming companies about $9.1 billion last year, according to data from the research firm Parks Associates. From the article "The streaming wars are flooding us with TV".