Providing market intelligence for more than 35 years

In The News

Health Data Security, Privacy Concerns Hinder IT Outsourcing

Eighty-one percent of those who do not have BYOD policy in place reported that it’s primarily due to the importance of health data security, Spok found. Furthermore, 62 percent of those with a BYOD policy said health data security is the biggest challenge when it comes to effective personal device use.

“Looking to the future, leaders are seeking broader solutions to facilitate better transfer of information for comprehensive workflow improvements and optimal patient care throughout the hospital facility,” the survey explained. “BYOD is a small piece of a much larger puzzle that is taking time for many institutions to frame and fill in the pieces.”

Consumers have also shown concern when it comes to their own health data security, with a recent Parks Associates survey finding that 23 percent of US broadband households have health data privacy and security concerns when it comes to connected devices.

Parks Associates also showed that 41 percent of consumers are worried about health data privacy and security with smartphones, while 42 percent of those surveyed have concerns with tablets.

From the article "Health Data Security, Privacy Concerns Hinder IT Outsourcing" by Elizabeth Snell.

Previously In The News

Is DirecTV Now Still a Good Deal for Consumers?

That means no “Storage Wars, no “The Walking Dead,” no “Property Brothers,” and no “The Daily Show.” It's not unusual for services to reconfigure their plans after they launch, says Brett Sappingto...

Kickstarter Darling Challenges Blue Apron--With a Hardware Twist

To this point, Patrice Samuels, a senior analyst at Parks Associates, a marketing research and consulting company, says that Tovala has to prove the food tastes good enough to offset the cost of p...

Comcast Rolls Out Its Own Connected-Home Products

Even among U.S. households with broadband service, newly released market research from Parks Associates found that less than 30 percent of respondents were familiar with where to buy smart-home produc...

Password Sharing Not the Biggest Problem for SVOD Services, Study Says

For movie and TV studios, the big bugaboo is people illegally copying or downloading their IP. For SVOD services, it’s another form of piracy – password sharing, which cost companies $500 million worl...