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HBO Max: Everything you need to know about HBO's streaming upgrade

But two crucial streaming devices didn't have HBO Max apps at launch. Neither Roku and Amazon Fire TV devices supported HBO Max, even though those devices represent the vast majority of streaming devices in the US. Researcher Parks Associates estimates nearly 70% of installed streaming-TV devices in the country are either Roku or Amazon Fire TV products.

From the article "HBO Max: Everything you need to know about HBO's streaming upgrade" by Joan E. Solsman.

Previously In The News

SVODs Are Hot, But Subscribers Are Still Fickle

A new study from Dallas-based research firm Parks Associates has found that 20% of US broadband households (approximately 90 million homes) cancelled at least one OTT or SVOD subscription in 2015....

Viacom To Target Ads On Roku Streaming Boxes

“With this partnership, we can deliver more relevant messages to Roku consumers for products and services that interest them,”said Kern Schireson, Viacom’s executive vice president of data strategy an...

Canada: Broadband households and interests on smart home services

Brad Russell, research director, Connected Homes, Parks Associates, said: “Canada’s security market is stable but with high attrition rates, which makes market expansion difficult, and the security pr...

One in three smart home owners control them through a network, like Alexa

More people are buying smart home devices, and connecting them through platforms or systems like smart speakers and hubs. So says a new report from Parks Associates which found that 35 percent of smar...

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