Providing Market Intelligence for 40 Years

In The News

HBO Max: Everything to know about HBO's newer, bigger streaming app

But two crucial streaming devices don't have HBO Max. Neither Roku nor Amazon Fire TV devices support HBO Max, even though those devices represent the vast majority of streaming devices in the US. Researcher Parks Associates estimated that nearly 70% of installed streaming TV devices in the country were either Roku or Amazon Fire TV products last year, and the companies have more than 80 million active users between them.

From the article "HBO Max: Everything to know about HBO's newer, bigger streaming app" by Joan E. Solsman. 

Previously In The News

Most Broadband Users Still Pay For Television

Fortunately for pay-television providers, Kelling is not alone in what the industry calls “over-the-top” video consumption. According to the market research firm Parks Associates, 81 percent of U.S. h...

Is It Time to Bring Back the TV Antenna?

Over 80% of us subscribe to some form of pay TV service, whether cable- or-satellite based. We get hundreds of channels, most of which we do not watch. And while the service is generally good, the mon...

The Best Wearable Fitness Tech We Saw At CES 2017

It’s one of the biggest arms races of the 21st century—literally. Once the preserve of hardcore fitness junkies, the activity tracker industry has exploded into the mainstream and is now set to surpas...

Report: Broadband Users Will Drive Solar In 2017

That news comes out of a new report from research firm Parks Associates in its 360 View Update: Energy Management, Smart Home, & Utility Programs. In further good news for the solar industry, the repo...