Providing market intelligence for more than 35 years

In The News

HBO Launching Streaming Service in Spain

In the past 12 months, 4% of U.S. broadband households have canceled their Netflix service, representing nearly 9% of Netflix’s current 42 million domestic subscriber base. By comparison, 7% have canceled their Hulu Plus subscription within the past 12 months, a figure that represents approximately one-half of Hulu Plus’s current 9 million sub base, according to Parks Associates.

From the article "HBO Launching Streaming Service in Spain" by Erik Gruenwedel.

Previously In The News

Security Dealers Need More Options to Compete Smarter and Faster

In 2000, only half the U.S. population was accessing info through the internet; today, estimates are 95% to 98% of the 131.2 million U.S. households do. Parks Associates recently reported that one...

Renters Getting the Short End of the Internet Connectivity Stick

“The Community WiFi report provides operators with actionable data and insights to recognize renters’ Wi-Fi requirements and how to meet those evolving demands,” said Elizabeth Parks, President and Ch...

MultiChoice wins big at Promax Awards 2023, championing the fight against content piracy

Content piracy continues to threaten the very existence of the creative sector, with a Parks Associates report indicating that the value of pirate video services will exceed $67 billion globally this...

Content Piracy: Making Careers Disappear

A new Parks Associates report shows the value of pirate video services accessed by pay TV and non-pay TV consumers will exceed $67 billion this year. Those billions of dollars represent income stolen...