Providing market intelligence for more than 35 years

In The News

HBO’s ‘Game of Thrones’ (And More) Streaming Soon to an Apple Device Near You

According to Engadget, Apple has a three-month exclusive contract with HBO to serve as the digital provider of HBO Now.

“So it will be at least that long until someone like Google, Amazon or even HBO itself could sell access,” Engadget noted.

HBO is expected to open up to additional platforms including PCs after the exclusive contract with Apple is complete, and function similar to the way that Amazon and Netflix operate, Barbara Kraus of Parks Associates told Engadget.

HBO first announced plans to launch a stand-alone streaming service in October.

From the article "HBO’s ‘Game of Thrones’ (And More) Streaming Soon to an Apple Device Near You" by Krystal Steinmetz.

Previously In The News

AT&T Deal: Merger For New Media Era Or A Bad Remake?

Pay-TV operators are seeing a "slow erosion of the core business," analyst Brett Sappington at Parks Associates said. "After years of attempts to be more than just a 'dumb pipe,' pay-TV operators h...

Smart household devices may be your biggest security blindspot

New research from Parks Associates shows 41 percent of U.S. homes with wifi plan to purchase a smart appliance or other wifi-connected household device in the next 12 months. The international rese...

Pay-TV Providers Are Signing Up a Lot of Netflix Subscribers

As of last month, around one out of every five pay-TV households subscribe to an online video service through their pay-TV providers, according to a survey from Parks Associates. That's good news for...

DirecTV Wants To Be The Online Substitute For Cable

But analysts estimate that Sling has racked up fewer than 1 million subscribers since it launched in February 2015. Vue’s numbers are harder to get a handle on, but it’s not on the list of top 10 most...