That 50 percent figure gets a lot of play: In April 2015, Parks Associates reported that 50 percent of U.S. broadband-enabled homes had an SVOD subscription. In March 2016, NPD Group reported that 52 percent of broadband-enabled U.S. homes have at least one TV connected to the internet.
From the article "Half Of U.S. Homes Have Access To SVOD Services, Says Nielsen" by Troy Dreier.
SMART home technology that has long been knocking at doors will settle into the mainstream after rival gadgets and services become hassle-free guests that get along with one another, industry insiders...
Sling TV is on its way up and Sony PS Vue is still outside of the top 10 OTT services. Parks Associates released its 2016 top 10 service providers list showing a stable top 5 with indications that all...
Parks Associates' 20th-annual CONNECTIONS™: The Premier Connected Home Conference will host over 650 executives from the connected entertainment, IoT and smart home industries, and is focused specific...
OCF is an Official Supporter of the 20th-annual CONNECTIONS™: The Premier Connected Home Conference, hosted by international research firm Parks Associates, May 24-26, San Francisco. The average U....