Providing market intelligence for more than 35 years

In The News

Half Of NAmerican Broadband Homes To Be Smart Homes By 2020

Half of North American broadband households are projected to be smart homes by 2020, according to Parks Associates. The study found that smart home product ownership rose from 16 percent to 19 percent of US broadband homes in 2015, and 44 percent of households that do not have a smart home device plan to buy one this year.

From the article "Half Of NAmerican Broadband Homes To Be Smart Homes By 2020" by www.telecompaper.com

Previously In The News

Nearly Half Of Homebuyers Want Smart Homes

This survey was conducted by Parks Associates on behalf of the Coldwell Banker brand within the United State, June 6 to 9, 2016 through a third party via an online omnibus product. The survey was cond...

Prediction: Wi-Fi-Cell Hybrid Service Is Coming

As always, timing is everything. Research published in July by Parks Associates suggests U.S. mobile carriers are shifting their focus from ARPU growth to churn management as new smartphone users beco...

Artificial Intelligence + Algorithms = Assumptions!

The public is awakening to this new threat of big data as “Big Brother” while acknowledging all its potential benefits. We do not need many of the idiocies promoted for profit in the Internet of Thing...

Americans Say Smart Home Technology Is a Must

Out with the old and in with the high-tech. A new survey from Coldwell Banker Real Estate LLC and Parks Associates found that Americans are thinking differently about “move-in ready” homes; they now w...