Providing Market Intelligence for 40 Years

In The News

GoPro Karma Lets New Hero5s Fly High

Introduction of a drone is a natural extension of GoPro's core wearable camera business, and bundling its new cameras with Karma is likely to benefit sales of both devices, noted Barbara Kraus, director of research at Parks Associates.

"However, the Karma does not have obstacle detection, which is likely to be considered a detriment," she told TechNewsWorld. "Major drone maker DJI's Phantom 4 does have obstacle detection, which is an important safety feature because drones can be dangerous."

From the article "GoPro Karma Lets New Hero5s Fly High" by John P. Mello Jr.

Previously In The News

What Google's Project Fi Means For Mobile Operators

Research published by analyst firm Parks Associates last month revealed that two thirds of U.S. consumers who are likely to switch carriers in the next year felt access to Wi-Fi as part of their mobil...

AT&T-Time Warner Mega-Deal: Merger For New Media Era Or A Bad Remake?

Pay-TV operators are seeing a “slow erosion of the core business,” analyst at Parks Associates said. “After years of attempts to be more than just a ‘dumb pipe,’ pay-TV operators have come to reali...

eMarketer Sees Digital Video Growth Leveling Off in Western Europe

According to research firm Parks Associates, Spain has one of the highest internet-only household rates in Europe, implying that consumers there may be more likely to pay for digital video services th...

Hulu An Even Bigger Chess Piece For Disney And Comcast After Sky Deal – Analysis

“They have a unique proposition, not just compared with Netflix but also with YouTube TV or Sling,” said Hunter Sappington, an analyst with Parks Associates, in an interview with Deadline. “They have...