In The News

Google's Next Chromecast Could Look More Like a Roku Box

March 23, 2020

Things have changed. Parks Associates analysis in 2014 found that Chromecast had replaced Apple TV in second place behind Roku. Its market share was 20%. In 2019, though, Parks Associates found that only 11% of all streaming players installed in the United States are Chromecast devices. Meanwhile, Roku has maintained its status as an industry leader, and Fire TV has surged to a 30% market share.

From the article " Google's Next Chromecast Could Look More Like a Roku Box" by Stephen Lovely.

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About Parks Associates

Google's Next Chromecast Could Look More Like a Roku Box

Previously In The News

Network Security: Hacking Fears Could Scare Consumers Away from Smart-Home Devices

Parks Associates: Headphones Likely to Experience Sales Spike Due to Coronavirus

Insurance, the Smart Home, and the Business of Keeping Customers Engaged

The Streaming Media Device Landscape

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