In The News

Google Makes First Major Chromecast Update Since 2015

October 09, 2018

It’s perhaps the most affordable living room OTT solution on the market. But as the Parks Associates graphic released in late May shows, Chromecast has been steadily losing market share to Roku, Amazon Fire TV and Apple TV.

From the article "Google Makes First Major Chromecast Update Since 2015" by Daniel Frankel.

Previously In The News

91% of viewers like streaming aggregation, survey says

Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other...

Password sharing denies streaming services $9 billion in fees

According to analysis by research firm Parks Associates, password piracy and sharing cost streaming providers like Netflix, Hulu, and Disney Plus $9.1 billion in 2019 alone. Why aren’t these companies...

Fox Sports app lands on Vizio smart TVs, adds Fox Weather FAST channel

As Parks Associates’ Eric Sorensen pointed out in a recent column for Fierce Video, consumers are moving to the smart TV as their device of choice for streaming video entertainment, with the firm...

Subscriptions account for nearly 86% of consumer video spending

According to new research from Parks Associates, subscriptions now account for nearly 86% of total spending, up from about 50% of total online video spending in 2012. This percentage is likely to tren...

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About Parks Associates

Google Makes First Major Chromecast Update Since 2015

Previously In The News

91% of viewers like streaming aggregation, survey says

Password sharing denies streaming services $9 billion in fees

Fox Sports app lands on Vizio smart TVs, adds Fox Weather FAST channel

Subscriptions account for nearly 86% of consumer video spending

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