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Global OTT Subscription Market to Grow to Over 400M by 2022

If any further evidence was needed that living room streaming is now mainstream, consider the following forecast released today by research company Parks Associates: By 2022, over 265 million households worldwide will subscribe to an over-the-top (OTT) video service. Many of those households will pay for multiple services, so Parks estimates they will have over 400 million subscriptions in total.

Parks has seen a steady increase in the sales of connected TVs and streaming media players since 2010. Adding voice control to these devices will be the next major offering. 

From the article "Global OTT Subscription Market to Grow to Over 400M by 2022" by Troy Dreier.

Previously In The News

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Unsurprisingly, Amazon has never announced a specific figure for Prime Music listeners, although the company’s digital music boss Steve Boom said last year that “Prime Music has several million people...

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Surveys by consulting firm Parks Associates found that many people who signed up for Prime Video's free 30-day trial were not converting to subscribers. About 34% of people surveyed by Parks Associ...

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