Providing Market Intelligence for 40 Years

In The News

Global government spending on Internet of Everything skyrockets

Tom Kerber, an analyst at Dallas-based Parks Associates, believes many governments struggle with getting funding for IoT initiatives and must prove how they can help lower costs or improve revenue.

“The approval process in the public sector can be a challenge,” Kerber says. “Many different verticals within the public sector such as water and electricity can benefit from a combined infrastructure but are used to working independently. The very bureaucratic process has to be adjusted to take advantage of the opportunities that present themselves.”

From the article "Global government spending on Internet of Everything skyrockets" by Mary Ann Azevedo.

Previously In The News

Sleep Trackers Offer Money Making Opportunity

According to sleep research from Parks Associates, nearly 29 million U.S. broadband households currently own a product that helps them track their sleep quality, representing less than half of the nea...

Top 5 Home Tech Trends and Opportunities for 2017: From Voice Control to VR

Parks Associates research indicates 40 percent of U.S. smartphone owners use voice-recognition software, generally eclipsing the use of phones for streaming music to speakers or video to a second scre...

Parks Associates: Headphones Likely to Experience Sales Spike Due to Coronavirus

A recent study by Parks Associates, a technology-based marketing and research company, finds that 44% of US broadband households own speakers, 37% own headphones bought separately from a phone or musi...

Network Security: Hacking Fears Could Scare Consumers Away from Smart-Home Devices

The rising occurrence of high-profile security hacks and privacy breaches, as well as being personally victimized, are contributing to ever-increasing consumer anxiety about smart home devices and pla...